Picture High House

Purfleet has always had a shifting Identity. Its Identity changes as the needs for London change.

The town however wants to shake this condition and we are working to reveal and strengthen layers of identity that makes up Purfleet and its position within Thurrock. The fast development of commercial housing has meant that neighbourhoods are becoming fragmented and detached from each other creating an environment of housing Islands. This together with the fact that people are coming to Purfleet to buy as a stepping stone to a better home makes the emergence of an identity almost impossible. Another factor that adds to this problem is the lack of a centre in Purfleet.
It is these issues that we are addressing and will present the outcome to Thurrock council and the High House Steering committee in June.

We have been conducting this project through

There are different sites where this strengthening of Identity can shape itself:

Existing structures

New structures

High house project was proposed to be implemented in 2 phases:

Scenarios:
Local narratives were collected and a series of programs were extracted from what the locals had expressed as their desires. These were then assessed and made into a series of scenarios. These scenarios become a programmatic basis for change and identity strengthening in Purfleet.